Jana Sparks
Head of Strategic Communications @Network Rail
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WORK HISTORY
Head of Strategic Communications @Network Rail
London, GB
Established a new strategic communications function for the owner and operator of the railway network in Great Britain, bringing together strategic communications and market research. Leading annual strategic communications planning based on data and audience insight, coordinating our market research and communications evaluation programme. Leading integrated sustainability communications campaigns across the rail industry.
EDUCATION
Larkmead Secondary School, Abingdon
3 A Levels (French, German, History)
University of Sussex
1st class, Politics
University of Warwick
Postgraduate Diploma, Strategic Leadership
SKILLS
ABOUT JANA SPARKS
A senior strategic communications professional with over a decade of strategic communications and audience insight experience and a proven history of strategic communications planning for behaviour change; quantitative an qualitative insight design and delivery; building and maintaining relationships with key decision makers and stakeholders; briefing and advising senior executives on political, policy and communications issues; developing persuasive and accessible corporate narratives; crisis management and parliamentary activity.
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