Jana de Klerk

Design Lead @Shopify

Toronto, ON, CA
MOBILE NUMBERS
+91 *********19

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WORK HISTORY

Oct 2019 — Present

Design Lead @Shopify

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Leading a team that works to build Shopify\'s brand presence in the world and expand the potential audience we can reach. We make sure Shopify is known and loved by more people, in more places. We develop new products to improve our brand presence with creativity, UX and content- Managing a team of talent User Experience Designers to build the digital and IRL user and brand experience of Shopify - Support with setting best practises, design systems to improve internal process and tooling - Building a foundation to scale and evolve the brand and expand the potential audience reach

EDUCATION

2011 — 2012

AAA School of Advertising

Art Direction, Certificate

2009 — 2012

Stellenbosch Academy of Design and Photography

BA Visual Communication Design, Graphic Design

ABOUT JANA DE KLERK

From working for large enterprises to software used by billions, I’m a South African-born product and marketing artist passionate about finding authentic connections between humans and brands through design. A storyteller at heart, my strength lies in conceptualizing designs to create user-driven products that evoke the right emotions at key moments of the user journey. My 10+ year design career spans shaping the future of SnapScan to scale their services nationwide and concepting buzzworthy social campaigns for big retail brands like Adidas, Levi’s, and Redbull. In 2018, I took on the challenge to repurpose and localize China-based WeChat Wallet to launch in South Africa. Currently, I’m in Canada, leading a team of brilliant creatives at Shopify to build and scale up the brand’s presence. Drawing inspiration from my clients and diverse working experience, I’ve applied Design Systems to improve internal processes and tooling at Shopify to build a world-class experiences that optimizes conversion, retention, and brand affinity. My background in Visual Communication Design allows me to approach user experience with a combination of research, critical thinking, design writing and craft. I find an overlap between design and product teams where problems of all complexities can be solved with one, user-friendly, UX solution. Finding creative outcomes and setting the vision forward to accelerate hitting business goals is a skill I learned from my time working at one of the leading payment companies in Sweden.

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Jana de Klerk — Design Lead at Shopify in Toronto, ON, CA | Unifers