Jan Szczepanski
Head of Product and Partner Marketing @Eficode
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WORK HISTORY
Head of Product and Partner Marketing @Eficode
Hamburg, DE
EDUCATION
Wehrtechnische Dienststelle für Schiffe und Marinewaffen 71
Industrieelektroniker, Fachrichtung Gerätetechnik
Hochschule für Angewandte Wissenschaften (HAW Kiel)
Bachelor of Science (B.Sc.), Informationstechnologie
ABOUT JAN SZCZEPANSKI
I build go-to-market systems that connect product, partners, and sales—so engineering-heavy services become easy to buy. Today I lead Product & Partner Marketing at Eficode, working across the Atlassian, AWS, GitHub, and GitLab ecosystems. My background spans project/process management, internal IT leadership, and consulting. I’m ITIL certified, hold multiple Atlassian certifications, and I’m comfortable translating between technical depth and commercial outcomes. I focus on- Positioning and packaging services in Atlassian, DevSecOps, platform engineering, and cloud- Turning partner programmes (MDF, co-sell, co-market) into qualified pipeline—repeatably- Sales enablement that shortens cycles: clear messaging, validation before launch, and content that’s actually usable by sales- Practical AI in regulated environments (Atlassian Intelligence/Rovo, ITSM/automation)—applied where it reduces toil or improves quality, not for hype. A few highlights: I helped build a cloud-first Atlassian solution partner from the ground up that later became part of Eficode; I’ve led cross-functional launches and field programmes across regions; and I regularly collaborate with partners on events and customer engagement that drive measurable demand. How I work: data-led, pragmatic, and allergic to buzzwords.
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