Jan Schexnayder
Marketing, E-commerce and Digital
- Role
- Marketing Director at Gsi Group Holdings
- Location
- San Diego, CA, US
- LinkedIn followers
- 500 followers
About Jan Schexnayder
Dynamic and results-oriented e-commerce and digital marketing leader with 18+ years of experience driving growth across DTC, Amazon, and B2B channels. Proven success in scaling revenue, improving conversion performance, and elevating brand presence through data-driven strategy, full-funnel marketing, and operational excellence.Skilled in leading cross-functional teams, managing multimillion-dollar budgets, and aligning digital initiatives with broader business objectives. Experienced across SEO/SEM, UX/CRO, paid media, and marketplace optimization - with a strong track record of delivering measurable results for consumer brands, lifestyle products, and tech-forward businesses.Looking to bring strategic vision and executional strength to organizations focused on digital growth and market leadership.
Experience
Marketing Director
Sep 2023 — Present · Irvine, CA, US
Owner of all Marketing initiatives across DTC, Marketplaces, and Channel optimization, content, GTM strategies to maximize sales and visibility.Managed and optimized four Shopify-based DTC stores, overseeing all aspects of SEM, paid advertising, and customer acquisition strategies.Led cross-functional teams to develop and execute integrated marketing campaigns, resulting in a [X]% increase in online sales and a [Y]% improvement in customer engagement metrics.Utilize data analytics and market insights to inform decision-making, driving continuous improvement in digital marketing performance.
Education
Ashford University
Marketing, Business, Management, Marketing, and Related Support Services
2013 — 2017
Mira Mesa High School
diploma, General Studies
2003 — 2007
Skills
- Search Engine Optimization (SEO)
- Marketing Communications
- Mobile Devices
- Customer Service
- Product Management
- Online Advertising
- Web Development
- SEO
- Strategy
- E-Commerce
- Web Analytics
- Powerpoint
- Microsoft Excel
- Crm
- Cms
- Netsuite
- Social Media
- Social Networking
- Social Media Marketing
- Management
- Magento
- Digital Media
- Event Management
- Marketing Strategy
- Direct Marketing
- Customer Relationship Management (Crm)
- Microsoft Office
- Sales
- Windows
- Marketing
- Digital Marketing
- Customer Satisfaction
- Expressionengine
- Sem
- Event Planning
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