Jan Dreisbach
Director Marketing and Consultancy @Two Circles
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WORK HISTORY
Director Marketing and Consultancy @Two Circles
Cologne, DE
Two Circles is a leading global sports marketing agency. We grow the value of sports & entertainment by knowing fans best. Together with our clients we build the sports & entertainment business of our lifetimes. Powered by best in class strategy · insight · sales · marketing · content · data · technology we offer the right services and solutions that will drive the most value:Full-Scope Partnership Marketing for BrandsWe offer full-scope partnership marketing to brands, covering everything from strategy development and creative concepting to campaign activation and performance measurement.Commercial Growth for RightsholdersWe grow audiences and revenues for rightsholders using a strategic approach, driving engagement and commercial value through D2C and B2B revenue.Events: Bid to win, host, measureWe cover the full event lifecycle from event strategy, bidding and campaigning, to hosting and delivering on commercial targets, occupancy and fan experience and measure impact.
EDUCATION
TU Dortmund University
Business Administration Degree (MBA)
Technische Universität Braunschweig
Doctor of Business Sciences
Karlstad University
International Business
Willow & Puddifoot
Lead - Nielsen Leader Development Program, Leadership
SPOAC - Sports Business Academy by WHU
General Management Program in Sports Business
ABOUT JAN DREISBACH
15y experienced sports business consultant with profound experience in strategy and business consulting, business development, sports marketing and sponsorship management. I am highly passionate about working for rights holders, brands and agencies especially in sports, entertainment and lifestyle environments and helping them to make best possible decisions by a data-driven approach. My personal background helps me to combine the best from academia and practice.
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