Jamie Brocki

About Jamie Brocki

Companies love to say they are customer-centric. Member-focused. Consumer-obsessed. It sounds great at a board meeting and looks fantastic on your strategy slide. But few in healthcare have been willing to up-end the old ways. I have spent my career helping organizations make this aspiration a reality. Sometimes it\'s about simply being more transparent. Or applying more empathy. But the greatest wins are transforming how we work. Listening more. Changing policies. Changing operations. Changing minds about what\'s right. Evolving healthcare into products and services that help people live full lives, including but beyond physical health. It\'s serving spiritual and emotional wellness, continuous learning, a sense of purpose and community. I believe in the power of a great team and I’ve earned the chance to build and lead many of them who have shared in the quest to better understand the customer - and deliver for them. I find success creating a culture of trust, accountability and authentic connection. I want people to grow together and succeed together. The weekend version of me loves to be traveling, especially to the mountains. Or be anywhere that I can create or DIY – in my workshop, at a flea market, or decorating a new space. Reserving time to create is an important part of my own health.

Experience

1. Vice President, Experience Design & Voice of the Customer

   Zelis

   Oct 2022 — Present · Cincinnati, OH, US

   Zelis is modernizing the healthcare financial journey for all. I was brought on board to build an experience design (XD) function. Key wins have included establishing an influential voice of the customer program and integrating journey design into the product and software development lifecycle. The outcome has been a more strategic and market-driven product roadmap, more intuitive UI, and meaningful customer KPIs. My team and I have partnered across the business to drive significant improvements to the provider and payer experience, evidenced by meaningful lifts to transactional and relational NPS.

Education

• Institute for Integrative Nutrition

  Certification, Health Coaching

  2020 — 2021

• Xavier University

  Bachelor’s Degree, Communications & Business

Skills

• Healthcare
• Email Marketing
• Competitive Analysis
• Corporate Communications
• Creative Direction
• Vendor Management
• Insurance
• Budgets
• Direct Mail
• Customer Insight
• Cross-Functional Team Leadership
• Marketing Strategy
• Advertising
• Graphic Design
• Enterprise Software
• Strategic Communications
• Product Launch
• Segmentation
• Leadership
• Health Insurance
• Managed Care
• Process Improvement
• Market Planning
• Sales
• Positioning
• Employee Benefits
• Marketing Communications
• Event Planning
• Training
• Marketing
• Analytics
• Public Relations
• Internal Communications
• Copywriting
• Program Management
• Disability Insurance
• Strategy
• Direct Marketing
• Creative Services
• Integrated Marketing