Jamie Hesketh
Director, Video Investment at Omg Direct @Omnicom Media
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WORK HISTORY
Director, Video Investment at Omg Direct @Omnicom Media
EDUCATION
UCLA
BA
Fashion Institute of Design & Merchandising
Associate's degree
SKILLS
ABOUT JAMIE HESKETH
With well over a decade of experience at leading performance advertising agencies across New York and California, I have honed my expertise in driving impactful media strategies. I have successfully planned and managed both linear and OTT/CTV campaigns across the General/Upfront and DRTV landscapes, handling everything from national rollouts to localized efforts. My primary focus has been optimizing national DRTV initiatives and fine-tuning linear campaigns to consistently exceed client KPIs. I bring a deep understanding of media planning and buying, particularly within retail, eCommerce, consumer packaged goods, and ROI-driven campaigns.
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