Jamie Griffin

About Jamie Griffin

As a seasoned marketing and sales leader, I\'ve successfully collaborated with Fortune 100 companies, agencies, retailers, and cutting-edge ad tech platforms. My expertise spans the marketing spectrum, from in-depth brand strategy and planning to performance and commerce marketing.Throughout my career, I\'ve demonstrated a consistent ability to deliver impact. Notable achievements include spearheading marketing campaigns for industry giants like Procter & Gamble and Coca-Cola, driving omnichannel retail media sales growth at Walmart, and introducing Google\'s most advanced AI solutions to the market spanning search, shopping and video platforms to increase ROI for clients. I am recognized as a trusted advisor and mentor, excelling in innovative and ambiguous environments, navigating complexity with ease. I believe in being a catalyst for positive change and hold the philosophy that growth stems from maintaining an eager student mindset. I am committed to fostering a team of leaders, firmly believing that the best leaders empower others to lead.

Experience

1. Head of Commerce Revenue and Partnerships

   Roku

   Aug 2024 — Present · US

Education

• State University of New York at Albany

  Business and Marketing

Skills

• Social Media Marketing
• Integrated Marketing
• New Media
• Strategic Partnerships
• Strategy
• E-Commerce
• Online Advertising
• Media Strategy
• Media Buying
• Mobile Marketing
• Social Media
• Digital Media
• Advertising
• Comscore
• Communications Planning
• Marketing Strategy
• Customer Insight
• Sem
• Interactive Marketing
• Digital Strategy
• Digital Marketing
• Media Planning