Jamie Endaya

About Jamie Endaya

I’m a global communications executive with over 28 years of experience leading reputation, crisis readiness, and strategic communications across some of the world’s most complex markets.My career began in the Philippines, grew across ASEAN, expanded through Asia Pacific, the Middle East & Africa, and now spans the globe. At every step, I’ve led teams, built capability, strengthened trust, and helped organizations navigate both growth and disruption.Today, I lead Global Communications Operations for P&G: driving enterprise reputation, elevating crisis leadership, and building the systems, capabilities, and operating discipline that enable our company to move with clarity and confidence across 100+ markets.Across my journey, a few principles have stayed constant:• Lead with clarity and humanity• Build capability, not dependency• Strengthen trust before you need it• Create teams and cultures where people can do the best work of their careersI’m energized by complexity, grounded in purpose, and committed to developing the next generation of communications leaders. My Asia-to-global path has shaped how I listen, how I lead, and how I help organizations show up in the world: with integrity, consistency, and heart.If our work intersects in communications, reputation, crisis leadership, or capability building, I’d love to connect.

Experience

1. Vice President for Global Communications Operations

   Procter & Gamble

   Jul 2019 — Present · US

   Lead Global Communications Operations to enable P&G’s Enterprise Growth Acceleration Strategy• Drive strategic reputation management across markets, categories, and stakeholders• Build industry-leading capabilities in Communications, Counsel, Connections, and Crisis Management• Strengthen global operating discipline and elevate enterprise readiness• Expanded remit after two decades in Asia, bringing global consistency and operational excellence to a global/multi-region portfolio

Education

• De La Salle University

  Bachelor of Science in Commerce, Business Management

  1994 — 1998

Skills

• Global Marketing
• Customer Insight
• Trade Marketing
• Consumer Products
• Product Marketing
• Product Innovation
• Public Relations
• Business Strategy
• Brand Architecture
• Brand Equity
• Product Launch
• Competitive Analysis
• Photography
• Brand Development
• Segmentation
• Corporate Social Responsibility
• Market Research
• International Marketing
• Marketing Management
• Market Analysis
• Marketing Communications
• Marketing Research
• Customer Relations
• Corporate Communications
• Brand PR
• Leadership
• Corporate Reputation Management
• Brand Building
• Team Management
• Crisis Management
• Integrated Marketing
• Influencer Marketing
• Digital Marketing
• Brand Management
• Cross-Functional Team Leadership
• Strategy
• Marketing Strategy
• Marketing
• Consumer Behaviour
• Strategic Thinking