James Wroblewski
Senior Digital Acquisition Specialist at TDECU
- Role
- Senior Digital Acquisition Specialist at Tdecu at TDECU
- Location
- Houston, TX, US
- LinkedIn followers
- 500 followers
About James Wroblewski
I\'m a user acquisition specialist with a focus in SEO, social media marketing and PPC advertising using Google and Microsoft Ads. I am Google Analytics and Ads certified. I\'m interested in continued work in marketing and adding automation plus more advanced skills.
Experience
Senior Digital Acquisition Specialist at Tdecu
Sep 2021 — Present · Sugar Land, TX, US
Oversee and execute the strategic vision and day-to-day operations of various digital acquisition campaigns and ensure performance is meeting goals- Work with Product, Member Experience, and Strategy teams to develop core strategies and execution plans in growing our Member base- Manage our digital acquisition budget to deliver on ROAS and conversion volume targets- Act as the point of contact for several key partner relationships, including working closely with the Google account team, to take advantage of new offerings and source ideas for building efficient scale and program optimization- Own channel reporting, working with the Business Insights and Data team to develop dashboards and other analytical tools to support effective channel optimization- Prepare and present channel plans, results and insights to internal teams and key stakeholders.
Education
Austin Community College
AS, Business Administration
2007 — 2009
University of Houston
Bachelor of Business Administration, Management Information Systems, General
2009 — 2011
Skills
- Remarketing
- Computer Hardware
- Entrepreneurship Development
- Microsoft Office
- Remote User Support
- Google Analytics
- Microsoft Sql Server
- Paid Search Campaigns
- Dns
- Search Engine Marketing (Sem)
- Security
- Software Installation
- Leadership
- Networking
- Web Marketing Strategy
- Technical Support
- Customer Service
- Management
- Entrepreneurship Education
- Sql
- Search Engine Optimization (SEO)
- Cctv
- Digital Marketing
- Server 2000-2008
- Sonicwall
- Google Adwords
- Vpn
- Act!
- .net
- Software Documentation
- Active Directory
- Entrepreneurial Organizations
- Windows Server
- Hardware
- Information Technology
- Inventory Management
- Network Administration
- Technical Leadership
- Windows 7
- Troubleshooting
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