James Johnson
Coaching Partner @Cavalry Ventures
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WORK HISTORY
Coaching Partner @Cavalry Ventures
Berlin, DE
Part of the Trusted Advisor Network supporting the founders in the portfolio through founder coaching and advisory services
EDUCATION
The University of Edinburgh
MA, Economics and Chinese
SKILLS
ABOUT JAMES JOHNSON
I help Seed and Series A founders build \"No Excuses\" companies and unlock their £10m+ business. You\'ve got product-market fit, you\'ve raised money, but you\'re stuck at £2-5m. Your team isn\'t delivering, you\'re trapped in the weeds, and the £10m+ business you know is possible feels out of reach.This is where most founders either breakthrough or burn out. And there\'s a proven path to ensure it\'s the former. 100s of founders use my battle-tested No Excuses framework to scale businesses with:High accountability and reliable executionFaster, more effective-decision makingStronger culture and leaner, more profitable teamsI focus on 3 critical transitions:1. Supporting founders evolve into CEO\'s2. Creating cohesive management teams that execute3. Switching to a high-performance cultureHere\'s what some of my founder clients say:\"As a result of our time together, I\'m a better founder, manager, and leader. Since working with James, the trajectory of our company has very much changed for the better.\"- Charlie Greene, Co-Founder & CEO, Remento (Shark Tank winner 2025)\"James was transformational for me and my business. He helped clarify complex issues and supported me through moments of anxiety as a CEO. It really helps that he\'s been through the journey himself.\"- Varun Bhanot, Co-Founder & CEO, MAGIC AI (TIME Best Inventions 2024, UK Startup of the Year 2025)\"No Excuses gave us a common language to have more powerful conversations about expectations and results, which has helped us move faster and make decisions more efficiently.\"- Ben Staudt, Founder, Patronus (Secured largest Series A in European AgeTech)\"I feel like a different person. James helped me unlock the mindsets, systems, and approaches to be more intentional about where we\'re taking the business. We\'re shifting from survival to stability and scaling.\"- Steve Duncan, Managing Director, C-Studios\"James is a brilliant coach with a rare ability to combine personal development with business strategy. He gets up to speed very quickly and adds value from the outset.\"- Guthrie Denniston. Co-Founder & CEO, ApplicaaAlso. Every week on The Peer Effect Podcast, I sit down with Seed & Series A founders and CEO\'s navigating the same challenges - real conversations about execution, accountability, and what it actually takes to scale. Listen on YouTube, Spotify, or Apple Podcasts.
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