James Fink

About James Fink

I\'ve always had a knack for problem solving and critical thinking. I\'ve always loved to think outside the box and try a solution or method that maybe isn\'t the most orthodox but equally or even more effective. There are always options. You just need to find them.I feel like I\'ve always had this mindset and it\'s a big reason why I find myself where I am today and how I go about my work as well. After graduating with a degree in Finance from SDSU, I started my career as a Financial Analyst but after a couple of years I was feeling a bit unfulfilled. I ended up pivoting to a data analyst role and landed at the company I work for today, Zeeto.Today, I am the Director of Analytics at Zeeto. I\'ve experienced so much personal and professional growth here at this company and I am very proud of the decisions I have made to get to this point as well as the help and guidance I\'ve received along the way. My days never look the same and I like that. There are always new challenges to face and problems to be solved.Outside of work, you\'ll find me running/working out, playing tennis, cooking, traveling, boating, working on data projects, hiking, watching or attending sports and spending time with my wife, friends, family and dogs.Feel free to reach out!

Experience

1. Director of Analytics

   Zeetogroup

   Nov 2023 — Present

   Lead a high-performing team of data analysts driving data-informed decision-making across all business functions. Built comprehensive analytics infrastructure from the ground up, establishing experimentation strategy, fraud detection systems, and self-serve reporting that directly impact company growth and profitability.Core Focus Areas: Product Analytics | A/B Testing & Experimentation | Team Leadership | Fraud Detection | Business Intelligence | Cross-functional Collaboration

Education

• San Diego State University

  Bachelor of Science (B.S.)

  2009 — 2013

Skills

• Critical Thinking
• Management
• Social Networking
• Facebook
• Cash Handling Experience
• Time Management
• Cashiering
• Spreadsheets
• Customer Service
• Powerpoint
• Microsoft Excel
• Food Service
• Data Analysis
• Creative Problem Solving
• Leadership
• Microsoft Office
• Teamwork
• Business Development
• Finance
• Team-Oriented
• Data Entry
• Lead Generation
• Research
• Ad Targeting
• Conversion Optimization
• Telephone Skills
• Sql
• Snowflake
• Zoho
• Analysis
• Github
• Quickbooks
• Sql Report Writing
• Restaurants
• Outlook
• Social Media
• Employee Training
• Microsoft Word
• Budgeting
• Customer Relationship Management (Crm)