James Hodge
Brand Director, Chevrolet @General Motors
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WORK HISTORY
Brand Director, Chevrolet @General Motors
From Silverado to Corvette to Equinox EV, inspiring passion and loyalty for the iconic Chevrolet brand, GM\'s largest in Canada.\\\\nResponsible for sales, profitability, and brand health; lead initiatives including brand and retail marketing/communications, strategic planning and partnerships, product portfolio management, and agency relationship management,
EDUCATION
University of Waterloo
Bachelors, Engineering - Chemical
Harvard Business School
Breakthrough Leadership Program
Ehrenberg-Bass Institute
How Brands Grow Live!, Marketing
Harvard Business School
Breakthrough Leadership Program, Business Administration and Management, General
Kettering University
Masters, Science - Manufacturing
MiniMBA
Mini MBA in Marketing, Marketing
SKILLS
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