Jameson Valone
AVP of Marketing | Head of Digital Product & Growth | B2B & DTC Strategy | Performance Marketing | Experience Design | Driving growth through digital innovation, omnichannel strategy and high-impact marketing
- Role
- Assistant Vice President, Digital Marketing and Product at Macerich
- Location
- San Francisco, CA, US
- LinkedIn followers
- 500 followers
About Jameson Valone
As a PropTech and marketing leader, I’ve spent the last 15+ years delivering scalable…
Experience
Assistant Vice President, Digital Marketing and Product
Apr 2021 — Present · Phoenix, AZ, US
Overseeing digital strategy, product development and omnichannel marketing across a national portfolio. Took a proprietary B2B leasing tool from pilot to enterprise deployment while leading a cross-functional team of 6 and collaborating with 20+ external specialists.• Launched a leasing platform that increased qualified leads by >103% and generated $7.1M in net new revenue over 3 years• Scaled adoption from 6 locations to 40+ across the country• Deployed a mobile app used by 3,100+ retailers with 90% adoption in 9 months• Created a tenant-facing tool for office properties, improving satisfaction scores by 17%• Lead a centralized digital marketing function responsible for web, email, SMS, and reputation management
Education
Pepperdine University
Bachelor of Arts - BA
University of Southern California - Marshall School of Business
Master of Business Administration - MBA
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