James Christopherson
PR & marketing pro helping tech companies stand out
- Role
- Account Director at Sterling Communications
- Location
- Bend, OR, US
- LinkedIn followers
- 500 followers
About James Christopherson
I\'m a strategic communications leader who helps B2B tech companies in healthcare…
Experience
Account Director
May 2024 — Present
Serves as the strategic lead for B2B tech clients in healthcare, cleantech, and enterprise AI. Focuses on connecting client communications goals to tangible business impact.Leads a team focused on daily execution of strategic plans spanning PR and marketing activities for clients. Secures impactful press coverage with tier-1 and key trade press outlets that elevates client brand recognition and domain authority.Helps drive new business efforts for the agency by identifying targets, developing detailed strategic playbook for each prospective client and creating proposal materials. Holds a leadership role in the marketing efforts for Sterling itself by developing marcom collateral including blog posts, thought leadership articles, LinkedIn and newsletter content.
Education
University of Oregon
B.S., Public Relations
2005 — 2009
Skills
- Copywriting
- Press Releases
- Message Development
- Factiva
- Publicity
- Editing
- Sports
- Strategic Communications
- Social Media
- Public Relations
- Corporate Communications
- Media Relations
- Cision
- Marketing Communications
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