James Cook
Head of Digital & Crm @AMI
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WORK HISTORY
Head of Digital & Crm @AMI
A global market-leading business in the plastics & renewables sector – generating revenue through consulting, industry events, data solutions/services, and media. Reporting directly to the CEO and holding a key seat on the Senior Leadership Team; responsible for driving digital transformation, marketing, and CRM strategy.
EDUCATION
University of Worcester
Bachelor of Science (BSc), Computer Web Development
ABOUT JAMES COOK
Data-driven digital leader with 14 years of experience across B2C and B2B roles, blending strategic vision with hands-on expertise to drive customer-centric growth. Proven ability to develop and execute omnichannel initiatives that enhance engagement, foster loyalty, and maximise ROI & CLV. Strong advocate of the ‘Always Be Testing’ mindset, embracing insights from success and setbacks to optimise results. Also partial to live music, cute dogs, and classic cars.
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