James Amoah

About James Amoah

From “what if” to “it works!”:I’ve spent my career chasing a big “what if”: What if technology didn’t just work, but worked for people? That question has taken me from analyzing digital performance data to leading AI-powered personalization strategies for global brands. Along the way, I’ve learned that the best products are built with empathy first, code second—because when you start with people, you build solutions that stick. My Journey in a Nutshell:• At Samsung, I learned how small UX tweaks could drive big impact—boosting revenue by 120% and doubling web traffic through data-driven design.• At American Standard, I went global—migrating 8 sites to Shopify, doubling DTC conversion rates, and delivering $122K in sales in just 90 days (while operating at 30% under capacity). Some Wins I’m Proud Of:• Avoided $200K in overages by optimizing API integrations.• Increased AOV & LTV by 12% with smart eCommerce enhancements.• Cut plan-change steps by 50%, improving adoption and user satisfaction.• Led initiatives that transformed the way millions interact with digital platforms.🤝 How I Work:I’m hands-on from roadmap to release, aligning IT, engineers, developers, and business leaders to get things done—without the bottlenecks. I bring structure to chaos, ask the questions others skip, and turn “we’ve always done it this way” into “we can’t believe we used to do it that way.” Why I Love What I Do:For me, the magic is in the moment. The second a customer breezes through a process that used to frustrate them—or a team sees their idea live and thriving—that’s the payoff. Let’s Connect:If you’re building products that need to balance strategy, scale, and heart, I’d love to swap stories and ideas.

Experience

1. Product Manager

   7-Eleven

   Dec 2025 — Present

Education

• Seton Hall University

  MBA

• University of Massachusetts Dartmouth

  BS