James McWalter
Business Director @VML
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WORK HISTORY
Business Director @VML
EDUCATION
University of St. Andrews
BSc Hons (St And)
Institute of Promotional Marketing
Diploma in Promotional Marketing
SKILLS
ABOUT JAMES MCWALTER
With over two years as Commerce Lead at WPP Open X for the Coca-Cola Global Category Teams, I focus on delivering impactful marketing communications and experiential marketing strategies. I specialize in commerce strategy and fostering collaboration to develop creative solutions for complex business challenges. My professional experience spans over a decade, with leadership roles in global agencies such as VML and BBDO Proximity Worldwide. My commitment to building strong client relationships and addressing market challenges reflects my approach to delivering results in regulated industries like telecommunications, alcohol, tobacco, and FMCG.
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