James Hunt

Head of Sales @Choice Utility

Chesterfield, GB

Choice Utility was born in the middle of an international energy crisis because we didn\'t like the fact some companies were taking advantage of mis-informed people to line their own pockets irrespective of any ramifications. Choice helps people all over the country to better understand their energy bills and how to become more energy efficient. When we conducted our market research, 70% of people we spoke to told us they had never had their bills actually explained to them. Our question is how can you make such an important decision that literally affects the survival of your business in todays world, without fully understanding it?