James Halliday
Senior Commercial Director Diageo Gb Take Home @Diageo
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WORK HISTORY
Senior Commercial Director Diageo Gb Take Home @Diageo
London, GB
Responsible for the whole GB take home commercial operations across account management, RGM, category, shopper, insights, field sales. A direct team of 72 with a further 55 indirect in field sales.
EDUCATION
University of Nottingham
Master's degree
University of Wales, Cardiff
Bachelor of Science (BSc)
SKILLS
ABOUT JAMES HALLIDAY
A passionate, driven and highly successful commercial director within the FMCG industry. I have a broad range of experience having worked across a large number of consumer goods categories in food grocery and health & beauty. I have extensive experience in sales, account management, commercial strategy, revenue growth management, category management, shopper marketing, e commerce and field sales. I am a strong people leader with a passion for motivating and developing teams. I have a reputation for building strong customer relationships with demonstrable success in setting strategic direction, developing and re-structuring business units and utilising strong people management skills to deliver results through others.
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