James Griffiths
Senior Marketing Manager - North West Europe @Uponor
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WORK HISTORY
Senior Marketing Manager - North West Europe @Uponor
General•Development and implementation of marketing plans•Analysing and interpretation of customers, competitive, and application insights as input for the European marketing plan•Collaboration with cross functional teams to ensure alignment of local strategies with overall marketing objectives•Monitoring and reporting on the effectiveness of local marketing initiatives•Leading, coaching and development of employeesProjects•Drive the implementation of marketing campaigns that meet business objectives and drive leads•Participate and lead European Marketing projects ( launches, initiatives, campaigns, portfolio, etc ) as the voice and the advocate of the cluster•Direct and support market research collection, analysis, and interpretation of market data for short and long term market forecasts and reports•Work closely with Cluster Sales Directors and Managers to align sales and marketing strategies•Manage marketing budgets and expenditures according to the European marketing budget guidance•Maintain brand standards and ensure compliance across all marketing and communications channels
EDUCATION
Huddersfield Technical College
Electrical and Electronics Engineering
Cranfield University
Selling Skills and Sales Operations
Leeds college of Building
Construction Contracting Operations and Management
ABOUT JAMES GRIFFITHS
With 25 years in Engineering and Sales, I have a comprehensive knowledge of the market and the issues that face the industry and clients. With responsibility for growing market share and implementing marketing strategies to open up new target markets, my approach is collaborative and outcome-oriented. As Sales Director, I bring my extensive knowledge and skills to projects from mechanical engineering to large-scale commercial and residential developments. Throughout my career, I have respected and learned from colleagues and listened to customers to ensure all projects are delivered successfully. I value transparency, authenticity and a shared objective to work together to achieve results.
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