James G.
Learning Experience Consultant @Sponge
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WORK HISTORY
Learning Experience Consultant @Sponge
Strategic Learning Design: Partner with global clients to define, design, and deliver innovative, human-centred learning solutions aligned to strategic business outcomes. Specialise in transforming traditional training into impactful, engaging experiences.Impact-Driven Consultancy: Utilise methodologies such as Impact Mapping, COM-B Behavioural Framework, and the 3E Model to identify performance gaps, drive behaviour change, and measure learning effectiveness.Creative Engagement: Lead the design and implementation of compelling learning experiences, incorporating scenario-based learning, interactive digital content, and evidence-based behavioural insights to enhance engagement and retention.Stakeholder Collaboration: Work closely with senior stakeholders across diverse sectors including pharmaceuticals, automotive, professional services, and sales enablement, ensuring learning strategies deliver measurable results and align with organisational goals.Measurement & Analytics: Develop robust evaluation frameworks using Kirkpatrick and LTEM models to demonstrate the effectiveness of learning initiatives, facilitating continuous improvement and strategic decision-making.Innovation and Thought Leadership: Actively explore emerging trends such as AI-driven personalisation and digital-first learning solutions, providing thought leadership internally and externally to advance modern learning practices.
EDUCATION
York St.John University
Bachelor of Arts (BA), Industrial and Product Design
British School of Al Khubairat
A Levels, Art, Maths, Product Design, Physics
SKILLS
ABOUT JAMES G.
Hi! I’m James, a design-minded Learning Experience Consultant at Sponge, the…
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