James Fischer

Marketing Manager @Proscia

Reporting to corporate marketing and the demand generation team, I am primarily responsible for activating omni-channel campaigns within the life science research and clinical diagnostics verticals. In mixing digital tactics, inside sales, media, and events to drive results, I have achieved impressive results, such as top-of-funnel lead growth of over 200% in my first year. I have also implemented streamlined internal processes for global events management and revamped our marketing email program to ensure greater funnel velocity.