Jalen Smith
Social Media Manager (Communications Manager i) @College Of Social Science At Michigan State University
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WORK HISTORY
Social Media Manager (Communications Manager i) @College Of Social Science At Michigan State University
As Communications Manager for the College of Social Science at Michigan State University I am the lead creative mind, direct visionary and lead analytical expert on all of the college\'s social media channels which includes over followers across our college level accounts on Facebook, Instagram, LinkedIn, Twitter, and YouTube. As well as assisting with our unit/department level channels which includes over fifty accounts across social media platforms and an additional followers. I am the core team\'s expert across our social media channels working in direct support of the college Director of Communication and Marketing. My role includes but not limited to-Plans, creates, produces, photographs, edits, records or drafts releases and feature materials for on-line communications, media, and publications in order to inform the public and University of issues and events-Identifies sources of information, researches, surveys and interviews to obtain information-Composes, edits, designs, records, produces and duplicates audiotaped, digital, and printed programs or materials-Coordinates and approves the work of artists, photographers and printers and monitors work in progress-Assists with web development and technological enhancements for the unit-Maintains and updates files including statistical reports, clippings and measurements-Assists with negotiating rates and orders advertising for print, television or radio-Leads the overall growth and engagement strategies for social media-Executes innovative social media marketing campaigns to support traditional media, public relations, and advertising activities and to promote department events-Leads social media goal setting, execution, tracking, and reporting-Serves as a liaison with other University departments including University Relations.
EDUCATION
Michigan State University
Bachelor of Arts (B.A.), Broadcast Journalism,Concetration in Electronic News, Minor Environmental Studies
Cass Technical High School
High School, General High School/Secondary Diploma Program, Specialization in Business Services and Technology
ABOUT JALEN SMITH
Experienced Social Media Manager and Office Coordinator with a demonstrated history of working in higher education and non-profit organizations. Strong administrative professional skilled in social media, advertising, public speaking, writing, and grant writing.
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