Jalen Satter
- Role
- Social Media Specialist at Nike
- Location
- Portland, OR, US
- LinkedIn followers
- 500 followers
About Jalen Satter
With over six years of experience in social media at Nike, I specialize in creating…
Experience
Social Media Specialist
Aug 2018 — Present
Help manage the NikeStore Twitter account (5M followers) by working cross functionally with marketing, brand, and other teams to innovate, publish content, and strategize our vision • Analyze the performance of our NikeStore Twitter account to report on critical KPIs and translate them into actionable decisions • Provide premium service by monitoring and responding to inbound service related messages in a variety of Nike communities such as Twitter, Instagram, TikTok, Nike.com and our Apps • Use creative thinking and brand knowledge to best inform, serve, and engage with consumers by understanding current digital trends while constantly learning and adapting to consumer needs • Extensively train 100+ new hires and teammates to help them succeed in their role • Assist in developing new strategies for different accounts to increase engagement, foster community and maintain a positive community sentiment for the Nike Brand • Proactively find improvements for our systems and daily workflow then work with internal and external teams to implement these solutions • Generate reporting for Nike.com reviews to provide valuable insights to teams across Nike • Execute \"Surprise & Delight\" moments for deserving consumers to build unbreakable relationships with the brand
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