Jacob Jake W-M Wilkenfeld-Mongillo

About Jacob Jake W-M Wilkenfeld-Mongillo

I might be the most approachable marketing professional you’ve ever met. At least that\'s what my colleagues and clients say. Whether it’s strengthening existing campaigns or building a department from scratch, I know how to work across departments to help your institution or business grow. I bring my unique disposition to businesses to help navigate the intersection of marketing, technology, creativity, and avoid drama along the way.Presentations- Guest Lecturer, North Bennet Street School,\"Getting Your Business Online,\" February 2019, February 2020- Guest Lecturer, Suffolk Sawyer School of Business, September 2018Presenter, The Clubhouse Network Annual Conference, 2021, “Have You Googled Yourself Lately?” Presenter, The Clubhouse Network Alumni Network, 2019, “Using LinkedIn to Build Your Professional Presence Online\"

Experience

1. Marketing Manager

   Boston University Metropolitan College

   Dec 2022 — Present · Boston, MA, US

   I am responsible for the success of a portfolio of degree and certificate programs- Manage and execute marketing plans for degree and certificate programs held on campus and online- Support marketing efforts and advocate for faculty and program clients - Research and assess advertising opportunities for clients- Project manage collateral development, website management and launch- Market multiple conferences to showcase faculty talent and build program credibility- Manage the development, review, and approval process of marketing and communication program-related assets- Implement a lead generation strategy for clients- Develop and implement marketing assets to ensure steady pipeline of high-quality leads supplied to Enrollment Management & Admissions (sales) team- Coordinated cross-departmental teams to meet client needs and improve client and satisfaction- Build relationships with clients to improve client success and meet client needs.

Education

• Boston University Metropolitan College

  Master of Science - MS, Advertising

• University of Connecticut

  Bachelor of Arts - BA, Linguistics-Philosophy

  2001 — 2006

Skills

• Content Marketing
• Technical Leadership
• Event Management
• Digital Strategy
• Web Content Management
• Video Production
• Newsletters
• Blogging
• Lead Generation
• Google Apps
• Online Advertising
• Email Marketing
• Social Media Marketing
• Public Speaking
• Nonprofit Organizations
• Social Media
• Community Outreach
• Facebook
• Dreamweaver
• Illustrator
• Marketing
• Customer Service
• Volunteer Management
• Sphere
• Nonprofits
• Non-Profits
• Social Networking
• Social Media Advertising
• Multi Tasking
• Content Curation
• Google Webmaster Tools
• Editing
• Wordpress
• Google Analytics
• Photoshop
• Content Strategy
• Writing
• Inbound Marketing
• SEO
• New Media Marketing