Jake Mailhot

Role
Senior Marketing Manager, Lexham Press at Logos
Location
Bellingham, WA, US
LinkedIn followers
500 followers

About Jake Mailhot

I am a results-oriented professional with a proven track record in driving profitable…

Experience

  1. Senior Marketing Manager, Lexham Press

    Logos

    Apr 2022 — Present

    Prepare and execute an annual business plan for the business line, ensuring profitable growth expectations are met- Coordinate all digital marketing efforts by creating promotional initiatives, setting promotional goals, and developing comprehensive marketing plans for all products- Collaborate with relevant teams to define market positioning of all products, utilizing an understanding of customer segment needs, industry trends, and market requirements- Define brand positioning, messaging, and audience segmentation to ensure consistency across all channels and touchpoints- Run all Lexham Press social media accounts, posting regularly across a variety of platforms and overseeing all paid promotional campaigns- Write copy for promotional marketing, product marketing, and web properties and maintain a regular blog schedule- Manage all Lexham Press websites, coding and designing new pages, and coordinating with in-house web developers as needed- Gather and analyze data relating to product sales and promotions.

Skills

  • Event Planning
  • Teaching
  • Community Outreach
  • Staff Development
  • Program Development
  • Fundraising
  • Public Speaking
  • Customer Service
  • Nonprofits
  • Leadership Development
  • Social Media
  • Team Leadership
  • Data Analysis
  • Volunteer Management
  • Leadership

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Jake Mailhot — Senior Marketing Manager, Lexham Press at Logos in Bellingham, WA, US | Unifers