Jake Cepela

About Jake Cepela

Things I do really well: SQL, Looker, D2C Analysis, R, Python, Tableau, Alteryx, Microsoft Power BI, SSRS Client Management, Advanced Excel, Data Processing, Project Management, Data Organization, Data Visualization, Channel Management, Channel Education, OnboardingThings I can do: Forecasting, Supervised Machine Learning, Unsupervised Machine Learning, Recommender Systems, Unstructured Data Analysis (image and text), Supply Chain Management, Customer Lifetime Value, A/B Testing and Experiments in Firms, Fraud Detection Algorithms, DBTCertifications- MTA: Database Fundamentals- Microsoft Office Specialist Excel 2013- Looker Developer- Looker Onboarding TrainerMy most recent role, I worked at Thirdlove as an Analytics Engineer. I was responsible for the Sales and, Marketing, and Inventory data models. This includes triaging and fixing bugs, onboarding new software into the models, creating reliable reporting and measurables, and working with the teams for ad hoc analysis. I coordinate with the team to prioritize using AGILE to ensure we stay on track with large projects while solving immediate needs. Previously, I worked at Daasity as a Lead Technical Implementation Manager (TIM). My role was to act as a point of contact for our merchants and help relay business requirements to analytical tasks for the team to act on, often doing those tasks on my own. This includes database management and analysis, report generation, metric and measure creation, and backend workflow management.I became the Lead TIM in order to help the department grow. I have onboarding experience, training new analysts on proper coding standards and all things Daasity. My experience across Marketing Attribution, Subscription Orders, Point of Sales (Retail) and Ecommerce experience has helped me become an expert in Ecommerce data analytics and data engineering. I have helped design and improve models across these different areas, including backend Netsuite integrations, a custom Retail software, and a full database restructure into Daasity\'s ecosystem. Before starting at Daasity, I graduated from the UCSD Rady School of Management with my Master\'s of Science in Business Analytics. There, I further refined my data analyzing toolset including ML algorithm creation, predictive analytics, and R and Python skills.

Experience

1. Analytics Engineer

   Counterpart

   Jun 2024 — Present

Education

• UC San Diego

  Bachelor of Arts (B.A.), Economics

  2011 — 2013

• UC San Diego

  Master of Science - MS, Business Analytics

  2019 — 2020

Skills

• Supervisory Skills
• Creative Writing
• Product Marketing
• Social Networking
• Microsoft Excel
• Powerpoint
• Economic Data Analysis
• Customer Service
• Research
• Leadership
• Report Writing
• Time Management
• Cashiering
• Social Media
• Politics
• Public Relations
• Microsoft Word
• Event Planning
• Stata
• Microsoft Office
• Sales
• Supervisory Experience
• Project Management
• Public Speaking
• Music Review