Jake Lam

About Jake Lam

I’m a full-stack Martech & Experience Platform Engineer specializing in building scalable digital ecosystems across Adobe Experience Manager (AEM/AEMaaCS), React, and Adobe Analytics. My work sits at the intersection of frontend engineering, content platforms, and data architecture — connecting user experiences, backend services, and analytics into cohesive solutions.I’ve led end-to-end platform initiatives including cloud migrations to AEMaaCS, Workfront connector implementation and content migration, custom API and DAM services, Oak indexing strategies, repo-init permission governance, and Node.js processing servers. I’ve also delivered full Adobe Analytics implementations — establishing Launch governance, scalable data layer architecture, and cross-application tracking standards.My background blends engineering and analytics, allowing me to design systems that balance performance, authoring flexibility, security, and measurable insight. Whether building React-driven experiences, extending AEM services, or shaping analytics strategy, I focus on creating maintainable platforms that scale across enterprise environments.

Experience

1. Consultant

   CDW

   Jul 2023 — Present

   Led AEMaaCS cloud migration initiatives, modernizing legacy implementations and improving scalability, deployment workflows, and platform performance-Designed large-scale metadata migration and automation strategies, standardizing taxonomy, strengthening DAM governance, and enabling scalable content operations-Architected custom API and DAM service layers powering React-driven experiences and backend integrations across campaign and content platforms-Optimized repository performance through Oak indexing strategies and search architecture improvements across large content repositories-Established repo-init permission governance, enabling consistent security models and automated environment provisioning within AEMaaCS-Built Node.js processing services supporting automation pipelines, campaign workflows, and backend orchestration outside the core AEM runtime-Implemented Adobe Workfront connector integrations, aligning project workflows with content delivery and asset management pipelines-Delivered a full Adobe Analytics implementation, including Launch governance, event modeling, and scalable data layer architecture across React applications-Developed advanced React platform features including dynamic filters, state orchestration, and API-driven UI systems for campaign management-Partnered cross-functionally with engineering, analytics, and marketing teams to design scalable experience platform solutions balancing performance, governance, and measurable insight.

Education

• Saint Louis University

  Undergraduate, Computer Science

  2017 — 2021

• Mehlville High School

  High School Diploma

  2013 — 2017