Jak Kosón

Director of Strategy Content Strategy, Content Marketing, Digital, Nft, Blockchain, Advisory @Kosón Strategy Agency

Focused at the intersections of strategy, creative, data, & predictive analytics. • Develop content strategy re marketing, digital platforms, business/brand development, growth marketing, & creative direction, specializing in predictive analytics, strategic forecasting, & responsive creative. • Identify inefficiencies, business opportunities, & new marketing segments via data analytics, content audits, competitive intelligence, user personas, trend analysis, consumer insights, KPIs, frameworks, & A/B testing. • Leverage data analysis, market research, strategic forecasting, & predictive analytics to develop breakthrough content strategy & adaptable responsive content development to optimize engagement, conversions, & brand loyalty. • Direct high-impact creative & content aligned w/ strong brand voice, corporate storytelling, & message development built around consumer/ engagement & inbound marketing. • Build marketing, creative, & content strategy in execution of campaigns focused on organic outreach, SEO, & inbound marketing for social media & digital platforms. • Scout, develop, & facilitate connections & relationships w/ key creative talent, influencers, creators, & affiliate marketers to further scale social media & marketing outreach, consumer engagement, & conversions.