Jaimie Howell
Vice President, Property Management & Marketing @Mainline Living
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WORK HISTORY
Vice President, Property Management & Marketing @Mainline Living
Kelowna, BC, CA
Built and scaled the property management and marketing platform from zero into a multi market operating business driving NOI growth, brand strength, and enterprise value.Executive Scope• P and L leadership with ownership of operating performance, cost control, and revenue growth• Enterprise operations oversight across property management and marketing• Organizational design building scalable team structures and accountability• Business platform development creating systems, standards, and governance• Operational transformation turning startup processes into enterprise operations• Portfolio strategy aligning asset performance with ownership objectives• Executive strategy partnering with senior leadership on growth and scalability• Change leadership driving adoption of new systems and performance standardsKey Results• Launched the property management and marketing divisions from the ground up• Built operating models and workflows to support rapid portfolio growth• Drove NOI growth through efficiency, revenue optimization, and performance discipline• Partnered with development and construction to streamline handovers and accelerate lease ups• Implemented and optimized Yardi for reporting, transparency, and accountability• Built the Mainline Living brand and market positioning from inception• Delivered industry leading resident experience with top SatisFacts scores and strong Google reviews• Built and led high performing teams across operations and marketingBottom lineBuilt a scalable, high performing property management platform delivering NOI growth, investor confidence, and best in class resident experience.
EDUCATION
Seneca Polytechnic
Honours Diploma, Social Work
Nipissing University
Courses toward degree, Psychology
ABOUT JAIMIE HOWELL
I build and scale operating platforms that drive revenue, NOI, and enterprise value.I am a property management executive with deep experience in enterprise operations, platform development, and operational transformation across multi family real estate. My strength is turning complexity into structure and turning vision into scalable, profitable execution.Five years ago, I was selected to design and launch a revenue generating property management startup inside an established organization. That work shaped how I lead today. Build smart. Execute clean. Scale with discipline.I specialize in P and L leadership, organizational design, portfolio strategy, and business platform development. I bring clarity to operations, accountability to teams, and performance to portfolios. Whether building from zero or scaling existing platforms, my focus stays the same. Strong systems. Strong culture. Sustainable growth.My work sits at the intersection of executive strategy, enterprise operations, and change leadership. I partner with ownership and senior leadership to align operational performance with long term value creation.Core strengths include enterprise operations, multi family property management, NOI optimization, platform building, operational excellence, portfolio strategy, and transformation leadership.
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