Jaime Schember
Social Media and Influencer Program Lead at Google
- Role
- Social Media and Influencer Marketing Lead at Google
- Location
- New York, NY, US
- LinkedIn followers
- 500 followers
About Jaime Schember
I head up global social media and the influencer program for Google Workspace - Google\'s Productivity and Collaboration business including Gmail, Docs, Drive, & Calendar. My experience includes developing and managing corporate social media for a global comms & tech company; influencer/creator program development, campaign creation, and relationship management; public relations for an enterprise business unit, program management for company sponsorship of multiple winter and summer Olympics; product marketing for a partner advocacy program, and outreach coordination for a non-profit. Goals include continuing to help people through my work; up-leveling my skills as a global marketing leader to increase business impact of a fully integrated global marketing and brand strengthening strategy.Specialties include global enterprise social media program development, content creation, comunity building, social listening, trend and reactive planning, reporting and analysis, corporate marketing, event marketing, public relations, project management, product marketing, marketing communication and strategy and digital marketing.
Experience
Social Media and Influencer Marketing Lead
May 2019 — Present · New York, NY, US
Managing social strategy for:Google Workspace on Twitter, Facebook, Linkedin, Instagram, TikTok and YouTube,Gmail Twitter and Facebook,Google Docs Twitter and FacebookGoogle Drive Twitter,and Google Calendar Twitter.Developing and executing social influencer strategy across target demo, platform and product.
Education
St. Bonaventure University
BBA, Management Science and Marketing
2001 — 2005
Penn State University
MBA, Marketing
2005 — 2006
Skills
- Advertising
- Salesforce.com
- Management
- Corporate Communications
- Product Marketing
- Marketing Communications
- Public Relations
- Leadership
- Social Media Marketing
- Social Media
- Online Marketing
- Marketing
- Strategy
- Competitive Analysis
- Blogging
- Lead Generation
- Direct Marketing
- Digital Marketing
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