Jaime Green

About Jaime Green

I believe there is a creative solution to every challenge. My superpower is using technology and digital media channels to tell real stories, advocate for others, and drive sustainable change. I have more than 15 years of experience managing digital marketing campaigns for B2B & B2C global brands, strategic marketing, and social media. I help organizations frame their work in compelling and engaging ways, and I have a skill for developing products and content with the user’s experience in mind.My work has spanned issues including preparing students to be globally competent world citizens, creating culturally inclusive marketing campaigns, and using human-centered design to solve some of the world’s most challenging problems. In my volunteer work, I’ve used my marketing and teaching skills to support young women pursuing careers in technology, teaching them networking, negotiating, storytelling, and prototyping.

Experience

1. Senior Manager, Social Media

   ServiceTitan

   Mar 2022 — Present

   Responsible for leading the strategic planning, direction, and execution of the company\'s end-to-end social media strategy. I am the Head of Social, building and operationalizing a world-class social media strategy and growing audiences across Instagram, LinkedIn, Twitter, Facebook, and YouTube. My role involves creating compelling social content through copywriting and campaign development, managing community engagements, and providing strategic recommendations for channel optimization and strategy. I work closely with internal teams supporting social efforts across various areas such as demand generation, talent brand, corporate brand, product, events, and customer experience.Some of my notable achievements include achieving a 30% increase in click-through rates, 25% organic audience growth, and a remarkable 55% overall engagement boost for organic social. I leverage a range of tools and platforms such as Sprout Social, Tableau, Amplitude, Asana, and G Suite to measure social analytics, track outcomes, and refine existing strategies. I also establish and nurture relationships with our customer community, amplifying their voices to improve brand favorability and trust.

Education

• Stony Brook University

  Bachelor of Arts, Psychology

  1998 — 2001

• Universidad Alcalá de Henares

  Masters, Bilingual and Multicultural Education

  2010 — 2011

Skills

• Program Implementation and Management
• Exceptional Relationship Building Skills
• Creative Problem Solver
• Research and Evaluation
• Persuasive Communication
• Prioritizing/Multitasking
• Budgeting & Cost Control
• Bidding/Estimating/Proposals
• Team Supervision
• Research
• Creative Solutions
• Management
• Budgets
• Supervising
• Online Marketing
• Crm
• Online Advertising
• Marketing Communications
• Digital Marketing
• Social Media
• Web Design
• Account Management
• Training
• SEO
• Marketing
• Product Management
• Sales
• Analytics
• Program Management
• Team Building
• Project Planning
• Business Strategy
• Communication
• Social Media Marketing
• Marketing Strategy
• Strategy
• Customer Relationship Management (Crm)
• Search Engine Optimization (SEO)
• Budgeting