Jaime Cohen
Creative Director at J\'aime Cohen Creative Group
- Role
- Creative Director at Mah-Ze-Dahr Bakery
- Location
- New York, NY, US
- LinkedIn followers
- 500 followers
About Jaime Cohen
With over 20 years of experience as a Creative Director and Brand Strategist, I have a…
Experience
Creative Director
Jan 2012 — Present
Define the creative strategy, positioning, vision, name, brand identity, packaging,photography, copy writing and collateral materials for five retaillocations leading the brand to becoming a multi-million dollar luxury destination who has consistently been recognized as one of the top bakeries in NYC, DC, andthe US. Develop retail brand extensions and parlay brand successfully into new markets. Conceptualize and design robuste-commerce channel highlighting nationwide shipping and a significant increase in retail customer acquisition. Exclusivepartnerships have included Jet Blue, William Sonoma, American Express, LowesHotels and Ralph Lauren; recognized by New York Times, Wall Street Journal, WWD,Vogue, Bloomberg, Forbes among others.
Education
School of Visual Arts
BFA, Graphic Design
2003 — 2006
Skills
- Adobe Creative Suite
- Graphic Design
- Branding & Identity
- Indesign
- Art
- Concept Development
- Creative Direction
- Brand Management
- Packaging
- Visual Communication
- Creative Strategy
- Brand Architecture
- After Effects
- Logo Design
- Typography
- Art Direction
- Corporate Identity
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