Jaime Jacobs

About Jaime Jacobs

A results-driven and goal-oriented sales leader in the audio advertising space with 15+…

Experience

1. Vice President of Sales

   Katz Media Group

   Nov 2008 — Present

   Represent radio groups across the country to negotiate and sell on-air opportunities on behalf of the radio stations to Los Angeles based advertisers/agencies- Analyze market qualitative and quantitative research/trends used to strategize with radio clients and present to advertisers in order to secure business while trying to increase the share of dollars placed on the radio stations- Seek alternative media opportunities beyond radio to sell multi-market, multi-platform concepts; this includes streaming, video pre-roll with synched logo/link, mobile and email marketing platforms, on-line display and other new media- One of only three radio reps with Katz LA selected to be on a digital task force, acting as an extension of the digital sales division of the company, Katz Digital- Act as point person for all radio ownership groups represented by Katz to pitch, sell and package stations creating a radio network which allows advertisers to enhance a traditional :30/:60 spot campaign by using shorter unit lengths (:10s/:15s) in individual markets of interest. Clients include Conoco and Jack in the Box- Daily responsibilities include: pre-sell stations prior to negotiations, maintain existing relationships and business, manage media schedules, create innovative programs to fulfill advertiser\'s marketing objectives and prospect for new business via leads/cold calls for all Katz properties; Radio, digital, mobile and new media.