Jahwin Woollams
MarTech | Marketing Automations | Data & Business Intelligence | Songwriter & Composer
- Role
- Senior Marketing Specialist at Frontier Internet
- Location
- Nashville, TN, US
- LinkedIn followers
- 500 followers
About Jahwin Woollams
As a data-driven professional, I support all marketing operation workflows and lead…
Experience
Senior Marketing Specialist
Nov 2024 — Present
Strategically develop, implement, and optimize email marketing campaigns for consumer audiences across multiple channels, leveraging data-driven testing and execution to enhance engagement, increase product adoption, and drive customer loyalty.Ensure all campaigns adhere to and exceed industry standards for deliverability, readability, conversion-focused design, and brand consistency. Utilize A/B and multivariate testing to optimize email performance, improving open rates, click-through rates (CTR), engagement, and overall conversion.Analyze campaign metrics to extract insights, identify trends, and recommend actionable strategies that maximize performance and deliver meaningful business outcomes. Conduct regular program audits to ensure alignment with internal stakeholder needs and industry best practices.
Education
Alcorn State University
Master of Business Administration - MBA
2018 — 2020
Purdue University
Postgraduate Program
2021 — 2021
Wisconsin International University College, Ghana
Bachelor's degree
University of North Carolina at Charlotte
Certification
2024 — 2024
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