Jagriti Kashyap
Product Marketing Manager @Enphase Energy
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WORK HISTORY
Product Marketing Manager @Enphase Energy
Bengaluru, IN
Led Product Marketing & GTM for global Microinverter portfolio (US, EMEA, APAC - 100+ countries) Drove positioning, messaging and regulatory-aligned assets for Commercial product launches Developed premium web, technical, and sales enablement assets with localized content to strengthen regional positioning and adoption. Simplified technical documentation to reduce installation errors, improve field experience, and accelerate deployment across Residential & Commercial segments. Built data-driven competitive intelligence framework leveraging field insights, secondary research, and testing analysis to sharpen differentiation and sales strategy.
EDUCATION
Indian Institute of Management, Ranchi
Master of Business Administration (M.B.A.), Marketing/Marketing Management, General
National Institute of Technology Silchar
Engineer’s Degree, Electrical Engineering
SKILLS
ABOUT JAGRITI KASHYAP
Product marketing manager with 10+ years of experience across Renewable Energy, Consumer Durables, Building materials & Retail Analytics with proven success in driving product innovation & revenue growth in B2B, B2C, D2C including online marketplaces for India, followed by US, EMEA and other APAC countries.IIM Ranchi & NIT Silchar alumnus - skilled in GTM activations, Brand development, Category Management, Launch campaigns, Digital marketing, Marketing operations, Analytics, Channel Management, Content creation & Pricing.
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