Jagadeesh Narayanaswamy

Sales Development Manager, Business Development Manager, Technical Marketing Manager, Technical Solutions Architect, Consulting Systems Engineer, Senior Product Manager, GTM,Market Strategy

Role
Sales Services Business Development Manager at Criterion Networks
Location
San Jose, CA, US
LinkedIn followers
500 followers

About Jagadeesh Narayanaswamy

Harnessing over 2 decades of dynamic experience across IT industry in roles of a Technical Solutions Architect, Senior Product Manager, GTM Manager, Technical Marketing Engineer, People Manager and Customer Service. I embody a multifaceted skill set. My enthusiasm and leadership ethos thrives on igniting innovation, trust, and transparency within teams, cultivating an environment primed for continuous growth and remarkable achievements.Over 10 years of Product Management experience with Cisco Wireless LAN, Switching & Routing software and hardware products. Experienced in building and leading cross-functional global product management organization. Led a team of Enterprise Network Product & Software focussed Product Managers and Technical Marketing Engineers, enabling solutions spanning Cisco’s portfolio of switching, routing, wireless, and Security and policy products.Led Product & Sales Strategy for Cisco Enterprise Network Products to increase market share. Managed a team of Product Managers to train field sales and deliver product offers to customers.Successful in closing multi-billion sales deals year on year by leading product transitions and building solutions with next generation Networking products.Leading Technical Solution Architect for Bay Area in Industry Segments : Healthcare, Retail, Manufacturing, Conglomerates & Others. Campus Switching, Enterprise wireless, Software defined Access, Digital Network Architecture, SD-WAN, SASE, Cloud based solution. Led the Wireless and Switching Product Marketing with broader marketing teams. An overachiever for all the year with stretch goal. Motivating and Mentoring New Hires to shape them to be successful in their roles.• Product Strategy, Definition, Management, Marketing and Lifecycle management.• Software Strategy, Enterprise Software, Enterprise License Agreements, and Licensing• Sales Strategy, Enterprise Switching Solutions Architect, Enterprise Routing (iWAN, SD-WAN) Solutions Architect, Enterprise Wireless Solutions (Indoor/ Outdoor) Architect,Competitive Analysis

Experience

  1. Sales Services Business Development Manager

    Criterion Networks

    Oct 2025 — Present · Santa Clara, CA, US

    Global Sales DevelopmentDrive Cisco’s go-to-market success for a specific industry vertical by combining deep industry insight with Cisco solution expertise to deliver differentiated, vertical-led strategies.Strategy and industry insight• Conduct comprehensive analysis of industry trends, regulations, challenges, and opportunities to shape verticalGTM strategy and investment priorities.• Develop compelling, industry-specific value propositions and solution narratives that elevate Cisco’s relevanceand thought leadership with key decision-makers.Product & Services Sales enablement and field support• Enable sales organizations with tailored vertical playbooks, use cases, case studies, and competitive intelligence to increase engagement, conversion, and win rates.• Support strategic account planning and high-impact customer engagements, including executive briefings andworkshops, to advance pipeline and deal progression.Cross-functional GTM execution• Partner closely with marketing teams to design and execute targeted campaigns and programs aligned tovertical buyer needs and journeys.• Collaborate with product management and engineering to translate vertical requirements into roadmappriorities and solution enhancements that address industry-specific demands.Customer and executive engagement• Lead or participate in executive briefings and customer conversations to articulate Cisco’s vertical strategy,validate solution fit, and uncover new opportunities.• Champion tailored, vertical-led solutions that deliver measurable business outcomes and long-term customersuccess.

Education

  • Massachusetts Institute of Technology

    Certificate program, Building Data Science Solutions - No Code AI and Machine Learning

  • National College

    Pre-University, Physics, Chemistry, Mathematics & Biology

    1981 — 1983

  • Cisco STLDP

    Certificate program, Cisco STLDP (SE Transition & Leadership Development Program) with advanced training in AI/ML.

  • Bangalore University

    BE, Electronics

    1983 — 1989

Skills

  • Network Architecture
  • Data Center
  • Tcp/Ip
  • Routing
  • Wireless Mesh
  • Wireless Networking
  • Networking
  • Mobile Devices
  • Lan Switching
  • Talent Developer
  • Cisco Technologies
  • Snmp
  • Ethernet
  • Multicast
  • Hd Video
  • Product Marketing
  • Vhdl
  • Wlan
  • Ip
  • Network Design
  • Technical Services
  • Strategic Partnerships
  • Wireless Technologies
  • Cloud Computing
  • Process Improvement
  • Wireless
  • Cross-Functional Team Leadership
  • Marketing Strategy
  • C++
  • Wifi
  • Product Management

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Jagadeesh Narayanaswamy — Sales Services Business Development Manager at Criterion Networks in San Jose, CA, US | Unifers