Jagadeesh Gutta

Experience

1. Digital Marketing Specialist

   Im Solutions

   Oct 2017 — Present · Bengaluru, IN

   As a seasoned Digital Marketing Specialist with 7 years of experience, I have been responsible for the following key areas:Strategic Planning: Developed and executed comprehensive digital marketing strategies to enhance brand visibility, drive traffic, and increase conversions across multiple online channels.SEO Management: Spearheaded SEO campaigns that resulted in significant organic traffic growth. Conducted keyword research, on-page optimization, and link-building activities to improve search engine rankings.SEM & PPC Campaigns: Managed high-budget SEM campaigns, optimizing ad performance and maximizing ROI. Analyzed data to refine targeting, ad creatives, and bidding strategies.Content Strategy & Management: Led content creation and distribution efforts across blogs, social media, and email marketing. Ensured content aligns with brand messaging and engages the target audience.Social Media Marketing: Oversaw social media strategies to boost brand engagement and follower growth. Utilized analytics to monitor performance and adjust tactics accordingly.Analytics & Reporting: Monitored and analyzed digital marketing metrics using tools like Google Analytics. Provided actionable insights and regular performance reports to stakeholders.Cross-functional Collaboration: Worked closely with design, product, and sales teams to ensure marketing efforts are aligned with overall business goals. Collaborated on the development of promotional materials and campaigns.A/B Testing & Optimization: Conducted A/B tests to determine the most effective marketing strategies. Continuously optimized landing pages, ad copy, and other digital assets to improve conversion rates.Client & Stakeholder Communication: Regularly interacted with clients and internal stakeholders to present campaign results, discuss new strategies, and ensure alignment with business objectives.