Jim Fang

Creative Director

Role
Marketing Director at Superior Essex
Location
Duluth, GA, US
LinkedIn followers
500 followers
Advertising & MarketingView LinkedIn profile

About Jim Fang

I build brands that move markets.For more than 20 years, I’ve led marketing and creative strategy for global B2B and B2C organizations — transforming complex product portfolios into compelling brand experiences that drive revenue, engagement, and growth.My career sits at the intersection of creativity and business performance.I’ve launched 700+ products in under six months, contributing to more than $1B in sales. I’ve modernized product ecosystems by converting SKUs into immersive 3D visualization libraries. I’ve built and led multidisciplinary creative teams, developed global brand systems, and implemented enterprise tools like PIM and DAM platforms to scale marketing operations.But my work isn’t just about design — it’s about momentum.I specialize in:• Translating technical products into powerful brand stories• Building high-performing creative teams• Creating scalable marketing systems• Driving go-to-market strategies that exceed revenue targets• Aligning sales, engineering, and marketing around unified messagingI’ve had the opportunity to work with brands including Equifax, The Home Depot, Coca-Cola, Chick-fil-A, JLL, Diablo Tools, and Superior Essex — leading initiatives across digital, packaging, trade shows, environmental design, enterprise branding, and AI-enabled content acceleration.What differentiates me is the ability to think like an executive while creating like a visionary. I understand P&L. I understand systems. And I understand how to inspire teams to deliver work that wins awards and drives measurable results.If you\'re looking to elevate brand impact, modernize marketing infrastructure, or scale creative operations — let’s connect.

Experience

  1. Marketing Director

    Superior Essex

    Nov 2022 — Present

Education

  • LinkedIn Learning

    Digital Design

  • The University of Georgia

    Bachelor's Degree in Journalism, Advertising, Graphic Design

    2000 — 2004

Skills

  • Graphic Design
  • Microsoft Office
  • Print Advertising
  • Photography
  • Strata Cx 3d
  • Powerpoint
  • Typography
  • Excel
  • Mac Os X
  • Print
  • Word
  • Indesign
  • Outlook
  • Dreamweaver
  • Illustrator
  • Lightroom 4
  • Art Direction
  • Adobe Acrobat
  • Mac
  • Layout
  • Corporate Branding
  • Advertising
  • Digital Photography
  • 3d
  • Logo Design
  • Web Design
  • Brochures
  • Photo Editing
  • Adobe Creative Suite
  • Graphics
  • Photoshop

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Jim Fang — Marketing Director at Superior Essex in Duluth, GA, US | Unifers