Jaewoo Shon
User Experience Consultant @CIBC
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WORK HISTORY
User Experience Consultant @CIBC
Toronto, ON, CA
Business Banking, salesforce ECRM integration helping banking centre front line users.
EDUCATION
Youngsan University
Bachelor’s Degree
Hanyang University
M.A
Seneca Polytechnic
Advanced Diploma
SKILLS
ABOUT JAEWOO SHON
I am a strategic Design Leader with over 15 years of experience driving digital transformation for global giants like CIBC, The Home Depot, and PwC. My expertise lies at the intersection of complex product strategy and user-centric innovation, with a proven track record of scaling high-performing design teams and managing multi-million user ecosystems.Throughout my career, I have specialized in:Scaling Design Systems: Driving governance and end-to-end strategy for complex platforms, including Salesforce (ECRM/C360) and Adobe Experience Manager (AEM).E-commerce & Enterprise Growth: Leading cross-functional teams to deliver high-conversion mobile experiences and internal B2B solutions across hundreds of retail locations.Design Mentorship & Education: As a professor of Human-Computer Interaction (HCI) and Information Architecture, I bridge the gap between academic theory and industry-leading design craftsmanship.I thrive in ambiguity, translating high-level business goals into actionable design roadmaps that balance technical feasibility with world-class user experiences.Core Expertise: Design Leadership • Product Strategy • Design Systems • Design Thinking • Conversion Rate Optimization (CRO) • Mentorship • Agile Methodology • User Research • AEM • Salesforce.
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