Jaelyn Franzoi
Director, Commerce Strategy @WPP Media
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WORK HISTORY
Director, Commerce Strategy @WPP Media
New York, NY, US
Accounts: Chevron, Colgate Palmolive, Perfetti Van Melle, Danone, Church & Dwight
EDUCATION
Eastern Kentucky University
Bachelor’s Degree, Apparel Design and Merchandising
SKILLS
ABOUT JAELYN FRANZOI
Strategic Commerce leader at Wavemaker (WPP Media) with 9+ years of retail media experience at both the brand and agency side of the house. Proven track record of driving strategic growth for large CPG and grocery brands like L’Oreal, LEGO, Church & Dwight, Perfetti Van Melle, and Danone. I lead a team of Commerce experts at a leading ad agency, developing data-driven retail media strategies that connect brands with shoppers. My background spans paid search and programmatic display & video, allowing me to shape full-funnel commerce media strategies that are as actionable as they are effective.
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