Jae Duk Seo
Data Solutions Consultant @Klick
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WORK HISTORY
Data Solutions Consultant @Klick
Toronto, ON, CA
Manage real-time analytics infrastructure for 5 pharmaceutical brands using Microsoft Fabric with Python and SQL, processing 50M+ campaign impressions alongside healthcare claims data for integrated marketing measurement• Develop HCP segmentation models using J-code methodology across 5 pharmaceutical brands in 4 therapeutic areas (Dermatology, Oncology, Hematology, Ophthalmology), analyzing millions of Purple Lab healthcare claims to optimize targeting strategies• Build enterprise-scale BigQuery pipelines using Python and SQL with Microsoft Fabric integration, processing 500K+ patient populations and 20M+ rows per dashboard with automated data validation and real-time refresh capabilities• Preprocess multi-vendor campaign data from Meta Ads, Google Search, Google Campaign Manager, and Adobe Analytics for MASSter software integration, supporting data-driven optimization of million-dollar pharmaceutical marketing investments• Create comprehensive Power BI dashboards that connect medical and pharmacy claims with digital campaign performance data, delivering cross-platform patient journey insights and High Value Action tracking for major pharmaceutical client websites
EDUCATION
Ryerson University
Bachelor of Science (B.Sc.), Computer Science
Toronto Metropolitan University
Master of Science - MS, Artificial Intelligence
SKILLS
ABOUT JAE DUK SEO
I’m a Data Scientist who merges analytical rigor with a people-focused approach. Whether I’m building time-series models that reduce forecast errors by 15% or mentoring 150+ students in Python and AI best practices, my passion lies in making complex data insights accessible and impactful. I thrive on collaboration, from partnering with cross-functional teams to presenting actionable recommendations to non-technical stakeholders. By bridging the gap between technical depth and clear communication, I aim to create innovative, data-driven solutions that truly move organizations forward.
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