Jade Caucci

About Jade Caucci

I’m a Director-level publicist with nearly a decade of experience shaping the visibility…

Experience

1. Director (Publicist)

   Persona Pr

   Sep 2016 — Present · New York, NY, US

   Execute all facets of individualized client campaigns, from start to finish with limited input/oversight from our President/CEO- Facilitate new business opportunities, including direct referrals, & spearhead all my own client signings, while overseeing a team of Account Assistants and Coordinators, managing the work they\'re instructed to complete to ensure all is up to par with our company standard- Extremely experienced in covering client events, photoshoots, press junkets, and all publicity-related activities (patching phone interviews, in-studio appearances, etc.), as well as red-carpet events (award shows, premieres, venue openings & galas), and client travel (national & international)- Oversee the coordination of client schedules, memos, & complex itineraries- My team completes event submissions and award season support for clientele, including campaign strategy & procuring top industry media placements- Maintain outstanding media relationships, and actively secure top-tier, national & international press placements, in addition to seeking out paid opportunities for clients, including gifting & branding partnerships- Highly experienced in brainstorming creative pitch angles & ideas for clients, as well as biographical, pitch, and press release writing, all while providing new business ideas and research for the company- Interact, coordinate, and build/maintain great working relationships with major Hollywood studios, networks, talent reps, members of the media (online/print/TV/audio, etc.), glam/styling agencies & their individual artists, and more- Creative direct & execute editorial photoshoots from start to finish: hiring photographers, securing studios, mood board creation, glam team selection,+ finalizing all images with the clients for editorial use throughout their campaigns- Proficient in MuckRack, Cision, Fashion Monitor, IMDb, Influencer Intelligence, and Microsoft Office.

Education

• Michigan State University

  Bachelor's Degree

  2012 — 2016

Skills

• Apparel
• Microsoft Word
• Helping Clients
• Facebook
• Mac Programs
• Creative Writing
• Instagram
• Magazine Articles
• German
• Beauty Industry
• Social Media
• Problem Solving
• Twitter
• Copy Editing
• Adobe Creative Suite
• Italian
• Customer Service
• Indesign
• Fashion Design
• Peer Tutoring
• Microsoft Office
• Public Relations
• Travel
• Press Releases
• Fashion Writing
• Fashion Illustration
• Fashion Styling
• Sewing
• Textiles
• Fashion