Jade Lloyd
Data Analyst & Optimisation Manager @Candyspace
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WORK HISTORY
Data Analyst & Optimisation Manager @Candyspace
London, GB
EDUCATION
Google Skillshop
Google Marketing Skills, Google Digital Marketing
University of KwaZulu-Natal
Bachelor of Commerce (BCom) (unfinished), Information Technology
University of South Africa/Universiteit van Suid-Afrika
Bachelor of Commerce - BCom, Marketing Management
Digital Marketing Institute
Professional Diploma in Digital Marketing, Digital Marketing
IIE Varsity College
Diploma In Marketing Management, Marketing
Damelin
PC Engineering, Information Technology
Top Achievers Executive Coaching
Top Achievers Executive Coaching, Leadership, Success and Interpersonal Skills
Glenwood High School
Matric, High School/Secondary Diplomas and Certificates
SKILLS
ABOUT JADE LLOYD
As Data Analyst/Optimisation Manager, I have extensive experience in tag management and digital analytics, ensuring accurate data tracking across websites, analytics tools, and marketing platforms. With expertise in Google Tag Manager, Google Analytics, and various CMPs, I implement, audit, and refine tagging to support user behaviour analysis and campaign performance. I enjoy working closely with marketing, analytics, and development teams to align tracking strategies with business goals, troubleshoot data issues, and ensure best practices are followed. I’m passionate about making data work smarter, helping teams gain reliable insights for better decision-making.
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