Jadah Manon

About Jadah Manon

As a Growth Manager Paid Social at Bowery Boost, I specialize in building and optimizing Meta Ads strategies for beauty, fashion, lifestyle, and DTC brands. I manage full funnel Meta campaigns across Facebook and Instagram, focusing on audience segmentation, creative testing, and conversion optimization to increase ROAS, lower customer acquisition costs, and drive consistent revenue growth. I work across Prospecting, Retargeting, and Loyalty funnels to ensure campaigns are aligned with brand goals and customer behavior.My role blends strategic planning with hands on execution. I collaborate with creative, strategy, and analytics teams to produce high performing ads, test new formats and hooks, review paid social insights, and deliver clear recommendations that help brands scale. From Advantage Plus Shopping campaigns to dynamic product ads to creative iteration cycles, I ensure every decision supports business impact and brand growth.I am currently pursuing my MBA in Digital Marketing at Montclair State University, strengthening my skills in data storytelling, marketing analytics, and business leadership. My previous experience includes account management, paid media, influencer marketing, social media strategy, and campaign execution for national brands across multiple digital channels.Outside of agency life, I am the founder of Jadah Glam, a Y2K inspired beauty brand, and a freelance Social Media Manager. These ventures allow me to stay creative, explore new trends, and apply real world experience to my work as a growth marketer.I am passionate about helping brands grow through creative excellence, data informed strategies, and performance driven media execution. My approach brings together creativity, analysis, and innovation to deliver marketing solutions that truly move the needle.

Experience

1. Growth Manager

   Bowery Boost

   Oct 2025 — Present

   Lead paid media strategy across Meta, TikTok, Google, and Pinterest to drive full-funnel performance for eCommerce and lifestyle brands.Develop growth roadmaps, action plans, and testing frameworks (creative, audience, offer, landing page) to scale client revenue efficiently.Analyze campaign data daily and weekly; translate insights into clear recommendations that improve ROAS, CPA, CAC, and LTV.Collaborate closely with creative teams to brief high-performing ad concepts, angles, messaging frameworks, and UGC content direction.Conduct market + competitor research to identify new audience opportunities, platform trends, and creative themes.Build dashboards and performance reports to communicate results to clients with clarity and strategic direction.Manage client relationships, lead weekly strategy calls, and ensure campaign goals align with brand and business objectives.Optimize budgets, pacing, and campaign structure to ensure sustainable scaling without performance drop-off.Partner with internal cross-functional teams to improve internal playbooks, workflows, and templates for repeatable growth.

Education

• Montclair State University

  Master of Business Administration - MBA, Business, Management, Marketing, and Related Support Services

• Léman Manhattan Preparatory School

  High School Diploma

• NYU Stern School of Business

  Bachelor of Science - BS, Marketing & Entrepreneurship

  2020 — 2023