Jacquelyn Pogue
Community Project Manager @Ford Motor Company
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WORK HISTORY
Community Project Manager @Ford Motor Company
EDUCATION
Howard University School of Business
Master of Business Administration (MBA)
Central Michigan University
Bachelor of Science (BS)
ABOUT JACQUELYN POGUE
With over 7 years of experience in consulting and automotive industries, I am passionate about delivering exceptional customer experiences and creating value for the Lincoln brand. I have a MBA from Howard University and a certification in nonprofit board leadership, which equip me with the skills and knowledge to lead with purpose, vision, and social responsibility. I bring diverse perspectives and experiences to the team, as a RISE Fellow at Marsh McLennan. As the Lincoln Brand Strategy Lead, I am responsible for framing the where to play and how to win strategies for the Lincoln brand, focusing on the client experience post-purchase. I use research, connected vehicle data, critical thinking, and human-centered design principles to ensure delivery on our clients\' expectations. I also collaborate with cross-functional teams and external partners to develop demand targets and metrics, and to implement innovative solutions that enhance the Lincoln luxury experience. Some of the skills that I apply in my role are professional development, community relations, and customer relationship management.
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