Jacqueline Yue

About Jacqueline Yue

I build products and lead teams across a range of consumer domains - from games to creator economy, subscription media, social/viral mechanics, and ML-powered tools. As a designer-turned-PM, I\'ve operated at the intersection of system building, intentional design, and value creation. I\'m a generalist by nature — good at connecting dots, untangling messy problems, and building products people love to use. What drives me most is scaling that work: growing the teams and conditions that create lasting impact.

Experience

1. Director of Product, Subscriber Retention for Games

   The New York Times

   Aug 2022 — Present · NY, US

   Currently, leading subscriber growth and retention across Games\' portfolio.(2022–2025) Gameplay Team: Led cross-functional team to build and scale 0-1 initiatives for a portfolio of live games: Wordle, Spelling Bee, Connections, Strands, and Crosswords. Owned strategy and execution for core subscription features and metagame systems, establishing frameworks that enabled rapid horizontal expansion across the live games portfolio. Delivered double-digit increases in subscriber conversion while driving sustained engagement growth across XXM daily players.

Education

• Parsons School of Design - The New School

  BFA, Communication Design

Skills

• Illustration
• Art Direction
• User Interface Design
• Game Development
• Visual Design
• User-Centered Design
• Typography
• Graphics
• Information Graphics
• Multimedia
• Online News
• Interaction Design
• User Experience Design
• User Interface
• Information Architecture
• Graphic Design
• Video Games
• Experience Design
• Creative Direction
• Information Design
• Web Design
• Photography
• Brand Development