Jacqueline Pulisciano
Senior Strategic Media Planner at Procter & Gamble
- Role
- Senior Strategic Media Planner at Procter & Gamble
- Location
- Boston, MA, US
- LinkedIn followers
- 500 followers
Experience
Senior Strategic Media Planner
May 2023 — Present · Boston, MA, US
Lead media planning for Gillette, driving campaign strategy across digital video, YouTube, podcasts, radio, social media, and retail media - Develop briefs, align on KPIs, and collaborate with brand, creative, and analytics teams to deliver 50+ campaigns annually - Partner with agencies to steward creative assets from concept through trafficking and launch - Own pacing, optimization, and campaign management across retail and innovation streams - Serve as point of connection across internal and external teams to ensure seamless media execution
Education
Bentley University
Bachelor of Applied Science - BASc, Marketing
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