Jacob Bonenberger

About Jacob Bonenberger

SaaS entrepreneur and commercial strategy consultant with over twenty years of analytics and insights experience spanning forecasting, market access, and market research across the healthcare industry.

Experience

1. Founder

   Enrollnow Formerly Ripple Science

   Aug 2016 — Present · Ann Arbor, MI, US

   Co-founder of Ripple Science, a research-focused SaaS healthcare company whose first product is a web-based tool that enables researchers to conquer participant recruitment and streamline participant tracking and management. Ripple coaches teams as they develop and execute more effective recruitment campaigns, streamlines the tracking/retention of participants, and provides analytical oversight that forecasts the easiest and fastest path to study completion. As of 2025, we’ve supported over 260 customer implementations across 10 countries, enabling more than 5,200 unique studies and engaging more than 1.8 million participants. Across these studies, Ripple has helped facilitate over 4.8 million participant events, delivered 2.28 million emails, and sent more than 1.18 million text messages, all through automated or targeted communication workflows. Our customers have created more than customized screening and survey forms, collecting over submissions to improve participant qualification, streamline workflows, and drive smarter engagement. 1/25 - Present: Founder1/20 - 1/25: Founder, Board Observer8/18 - 12/19: Founder, Co-Chairman of the Board 8/16 - 8/18: Founder, CEO, Chairman of the Board 10/11-7/16: Founder, Nurturer, Hustler

Education

• The University of North Carolina at Chapel Hill

  BS, Psychology

  1992 — 1996

• Appalachian State University

  MA, Clinical Psychology

  1997 — 2000

• UNC Kenan-Flagler Business School

  MBA, Strategy; Sustainable Enterprise

• University of Michigan - Stephen M. Ross School of Business

  i-Corps Entrepreneurial Lead

Skills

• Teamwork
• Pragmatic
• Grit
• Key Opinion Leader Research
• Problem Solving
• Intellectually Curious
• Product Launch
• Segmentation
• Biotechnology
• Pharmaceuticals
• Customer Insight
• Valuation
• Business Development
• Emerging Markets
• Mergers & Acquisitions
• Entrepreneurship
• Market Opportunity Assessment
• Forecasting
• Team Leadership
• Secondary Research
• Pharmaceutical Industry
• Strategy
• Tenacious Work Ethic
• Competitive Intelligence
• Marketing Strategy
• Putting Out Fires
• Market Research
• Neuroscience
• Monte Carlo Simulation
• Dtc
• Analytics
• Commercial Planning
• Business Strategy
• Commercial Strategies
• Pricing